Keyword Research

The phrase keyword research is a technical term referring to the work done to determine what words or phrases would best describe your web site., and in turn, web inquirers would search for you under while using search engines such as Google and Yahoo.

Keyword research is a critical part of search engine optimization and integrated into all of our web site designs . And though it is not rocket science, it is still a challenge to achieve high search engine ranking under the search terms (keywords) that you want your target market to find you under. Further, once you achieve high search engine results under your keywords, monitoring your positioning is a key component of web site maintenance to sustain the exposure.

To determine the appropriate keywords, w e would consult with you to learn exactly what your Internet Marketing objectives are. Is your target market within a 20 mile radius of your facility? Is it statewide or beyond? Or is it national and/or international? Answers to these questions dramatically affect what keywords you want your web site to be centered around.

For example, if you are a auto body repair facility based out of Dover, New Hampshire, your target market will almost certainly be local. Therefore, you can focus on keyword terms such as "auto body repair Dover, NH". the likelihood of achieving first page results in the major search engines is much higher and more quickly accomplished. To simply pursue "auto body repair" would be pointless.

NH Web Site Designs & Marketing is available to discuss web site design and Internet Marketing. Our ultimate desire is to see your business succeed and we'd be halppy to speak with you as to how we can best serve you reach your objections. Call or email us today to find out how we can help get you on your way.